In a small team, we researched the UofT Career Center and student relationships, aligning the experiences of the two. We started with a document analysis of the client’s strategy, goals and statistics, as well as conducted student interviews. We then created an Alignment Diagram or ‘Experience Map’ to highlight existing threats and opportunities. This was […]
Read more "UofT Career Centre Student Experience"Being university students, we participate in a never ending cycle of socializing. Whether it is with friends or family, we are always looking for ways to stay in touch. But what happens when the conversation fizzles out? Taking this challenge as our design pain, we proposed the conceptual design for an mobile application called “Re-Kindle,” a tool which […]
Read more "RE-KINDLE: the Conversation Starter"In this research project I examined the occurrences of object augmentation through augmented memory systems and social tagging. More specifically, I reviewed current studies and literature on the topic in an effort to combat the prevalent ideology that the augmentation which occurs is positive/enhancing in nature. To support this hypothesis, I conducted a case study which […]
Read more "Instagram: Object Augmentation through Social Tagging"Below is the proposed magazine layout for my travel to Japan. The short articles below focus on my journey and my research on Japanese architecture.
Read more "Welcome to Japan"The wake of a rapidly rising culture of digital natives brings with it an ambiguity which clouds the concept of “reality” and what is “real” within interactive digital media. The term “digital natives” describes the students today who are born and raised in environments where digital technologies are natural components of the everyday life. This […]
Read more "Keyboard Crusader Campaign"The “Choices Choices” application teaches kids the basics of economics by differentiating ‘needs’ from ‘wants’ (an application for the Kidonomics Book Series). I worked with a small design team to create UX flows, design layouts and visuals for the application. We iterated through various prototypes, in a process of audience segmentation and persona development to […]
Read more "Kidonomics Application Interface Design"This project entailed the logo re-design for the Institute of Communication Culture and Information Technology at the University of Toronto.
Read more "ICCIT Logo Re-design"
Alyha Shahrukh 